DMEXCO 2022 21 – 22 September 2022 Cologne, Germany DMEXco Marketing Conference DMEXCO is the European meeting place for key players in digital business, marketing, and innovation. The conference brings together industry leaders, marketing and media professionals, and tech pioneers in a packed agenda. Both globally informed and locally focused, this leading digital event offers seminars, […]
Author: Rob Haswell
Data Update News
The Publisher Discovery engineering team have had a busy start to 2021, with a significant data update and there are more feature updates coming. Users will already have noticed one obvious change with the addition of a Saved Publishers tab in the platform. We’ve more great features planned for Q1 to help our clients find and work with new affiliates more effectively.
Publisher Spotlight – Redu
Here’s our latest Publisher Spotlight on Redu, a growing publisher which has brought some exciting developments to the affiliate space.
The Publisher Discovery platform is all about helping program managers to find new affiliates. More importantly it’s about finding the most relevant affiliates to recruit.
What Does 2021 Promise for Affiliate Marketing?
Way back last December, little did we know what 2020 would promise for the world of affiliate marketing. In fact, the world itself felt a very different place!
At Affiliate Summit West, there was talk of a new virus but we’d no idea of how that would impact the coming year. By February and certainly March we knew that 2020 was going to be a very different year indeed. We wrote a short blog post overview of what the pandemic could mean for affiliate managers; but even then so little was known of the economic effect.
Millions of Partner Opportunities
Our tech team have recently put in place a number of changes in the way that data is gathered. This has meant that we are now indexing even more publisher websites giving users access to increased numbers of affiliates and influencers. We have added over a million new affiliate websites, lifting the total from two million to over three million; literally millions of partner opportunities.